Quantifying Value

A big part of what we do at Communic8 is help organisations around the world get more value from their employees.

How is this done?

Well, one way we do this is we provide a platform that reduces risks to an organisation while they are going through change.

Think about it, organisations undergo constant change, whether it be during periods of digital adoption (think new ERP software), when absorbing or being absorbed by another organisation (think M&A), or when implementing new processes and procedures.

I was recently researching the concept of employee lifetime value. What is the value of an employee to an organisation over their lifetime with that organisation, and how do you quantify it? One would hope it’s more than what you pay them? Enter the “employee lifetime value curve”. It’s not a new concept in the world of HR, but I was interested in seeing how the Communic8 platform improves that curve for the benefit of the organisation.

The Formula

As you can see in the graphic above, the lifetime value of any particular employee within your organisation may be represented by a calculation where:

• “A” represents your initial recruitment, onboarding and training costs,
• “B” represents the period of time where your employee delivers value to your organisation, and
• “C” represents the cost of offboarding your employee, and potentially, the ongoing costs to your organisation if that employee speaks badly of their experiences. Here’s the formula:

Based on the formula above, we want to maximise “B”, and minimise “A” and “C”.

So, how does Communic8 help an organisation meet these challenges?

In the animation below you can see where I’m going with this. Besides helping your organisation retain its employees (engaged employees are 59% less likely to seek out a new job or career in the next 12 months ¹, our platform can accelerate the recruitment and onboarding process. Furthermore, the Communic8 platform can help your employees deliver value sooner and longer.

Want another bold statement?

We help your employees deliver their maximum value by reducing the risk usually associated with organisational change.

Our Solution

In part 2 of this blog, I’ll get into the details of how Communic8 does this. I’ll show how Communic8:

1. Accelerates recruitment and effective onboarding
2. Shortens the time it takes your employees to provide a net positive value to your organisation
3. Increases the maximum value of your employees and retains them longer
4. Offboards your employees more strategically and turns them into advocates of your organisation so they become a lifetime asset to your organisation

Until then, I encourage you to read more about employee lifetime value. If you have a question about our platform or would like a personalised demonstration, click the button below and we’ll get in touch with you.

Thank you!